The right message to the right audience
A critical component to making a technology successful is getting the right message to the right audience about the technology. And understanding the market eco-system affected by the technology is paramount. Rainier’s founder, who started as an experienced design engineer, infuses the culture at Rainier with this central philosophy.
Every PR professional at Rainier understand technologies and market eco-systems. And clients only work with seasoned PR professionals at Rainier.
Skilled experts with deep relationships
When hiring a PR firm, businesses are ultimately hiring expertise, relationships, and the ability to create focused messaging and execute a strategic plan that provides the market exposure your company needs.
Public Relations professionals all have various tools they can use to get a company’s message into the market place. These tools are widely available to anyone willing to pay for them. How an agency uses these tools makes all the difference between successful PR campaigns that meet business goals, and campaigns that do not deliver business results.
Rainier has provided PR services to technology companies for over 18 years, and helped over 40 start-ups get acquired. At Rainier, an expert team will create a strategic plan and utilize only the services you need to meet your business goals.
Expertise on the cutting edge of all media
The media and communications landscape is growing rapidly. Rainier experts understand the difference between communicating with traditional media, bloggers, and online influencers who are industry leaders. As a company and as individuals, we are immersed in all media, including social media dialog channels.
We do not view social media as a “separate” channel. Social media channels are utilized as part of a fully integrated technology public relations and communications plan.
By making Rainier part of your marketing team, you bring on a Technology PR firm that:
Rainier is a full service PR firm. As such, we provide all of the necessary public relations services, from analyst and media relations to contributed editorials and executive visibility, using the full range of media outlets available to engineer market changes.
To see a full roster of our services, click here.
To find out more about how Rainier has helped other technology companies, visit our case studies.
To find out how we can help your company achieve its business goals, contact us today.